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Brand relevance making competitors irrelevant

By: Material type: TextTextPublication details: New Jersey Jossey Bass 2011Description: xvi, 379pISBN:
  • 9780470613580
Subject(s): DDC classification:
  • 658.827 AAK
Item type:
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Item type Current library Call number Status Date due Barcode
Book Book IIM Kashipur 658.827 AAK (Browse shelf(Opens below)) Available 5118
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