Understanding the impact of user-generated content on behavioural intentions in fashion e-commerce (Record no. 7027)

MARC details
000 -LEADER
fixed length control field 00707pam a2200205 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231117s2023 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SIN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Singh, Harmanjit
245 ## - TITLE STATEMENT
Title Understanding the impact of user-generated content on behavioural intentions in fashion e-commerce
Statement of responsibility, etc. by Harmanjit Singh
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Kashipur
Name of publisher, distributor, etc. Indian Institute of Management
Date of publication, distribution, etc. 2023
300 ## - PHYSICAL DESCRIPTION
Extent 171p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Chakrabarti, Somnath
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Utkarsh
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jauhar, Sunil Kumar
920 ## -
-- 16614
950 ## - LOCAL HOLDINGS (RLIN)
-- 2023
964 ## -
-- Eng
909 ## -
-- TH26 (Shelf)
909 ## -
-- Item StatusAdd IdLocation
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        IIM Kashipur IIM Kashipur 17/11/2023   658.8 SIN TH26 17/11/2023 17/11/2023 Thesis

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