000 03679cam a22005418i 4500
001 9780429287763
003 FlBoTFG
005 20240520164650.0
006 m d | |
007 cr |||||||||||
008 191010s2020 nyu ob 001 0 eng
020 _a9780429287763
_q(ebook)
020 _a0429287763
020 _a9781000029314
_q(electronic bk. : EPUB)
020 _a100002931X
_q(electronic bk. : EPUB)
020 _a9781000029307
_q(electronic bk. : Mobipocket)
020 _a1000029301
_q(electronic bk. : Mobipocket)
020 _a9781000029291
_q(electronic bk. : PDF)
020 _a1000029298
_q(electronic bk. : PDF)
020 _z9780367254292
_q(hardback)
035 _a(OCoLC)1124775928
035 _a(OCoLC-P)1124775928
040 _aOCoLC-P
_beng
_erda
_cOCoLC-P
050 0 0 _aHD59
072 7 _aBUS
_x052000
_2bisacsh
072 7 _aGTC
_2bicssc
082 0 0 _a659.2
_223
100 1 _aAnderson-Meli, Lisa,
_eauthor.
245 1 0 _aPublic relations crisis communication :
_ba new model /
_cLisa Anderson-Meli and Swapna Koshy.
250 _aFirst Edition.
264 1 _aNew York :
_bRoutledge,
_c2020.
300 _a1 online resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bn
_2rdamedia
338 _aonline resource
_bnc
_2rdacarrier
490 1 _aRoutledge focus on business & management
505 0 _aCover -- Half Title -- Series Page -- Title Page -- Copyright Page -- Contents -- Foreword -- Introduction -- 1 Public relations crisis communication: developing a conceptual framework -- 2 Contextualising theories of communication -- 3 Crisis management theory -- 4 The Malaysia Airlines MH370 case -- 5 A new public relations crisis communication model -- Conclusion -- References -- Index
520 _a"This book explores the definition, nature and context of public relations crises; it also examines and defines the main elements of public relations crises and positions it in the context of the current communication sphere. Public Relations Crisis Communication: A New Model investigates existing group communication theories, including organizational culture, critical theory of organizations, media ecology, public rhetoric, and cross-cultural communication theory to establish the relevance in the context of the new model of public relations crisis. Key concepts from existing public relations crisis theory are also discussed and validated in order to establish prevailing thought. Through a case study of Malaysia Airlines MH370, involving a textual analyses of press communications on the Malaysia Airlines website, this book scrutinises prevailing theory and definitions. Most valuably, this book proposes a new definition and model of public relations crisis, alongside a suggested extension to existing crisis communication theory. This will help to improve the ability to address divergent publics with differing priorities in public relations crisis communication. This book is of interest to students, teachers, researchers and practitioners of Public Relations, Communication, Media and Marketing, professionals in the aviation industry and those in international relations"--
_cProvided by publisher.
588 _aOCLC-licensed vendor bibliographic record.
650 0 _aPublic relations.
650 0 _aCorporate culture.
650 0 _aCommunication.
650 7 _aBUSINESS & ECONOMICS / Public Relations
_2bisacsh
700 1 _aKoshy, Swapna,
_eauthor.
856 4 0 _3Taylor & Francis
_uhttps://www.taylorfrancis.com/books/9780429287763
856 4 2 _3OCLC metadata license agreement
_uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
942 _2ddc
_cE
999 _c15845
_d15845