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1.
Services marketing integrating customer focus across the firm/ by Valarie A. Zeithaml...[et.al.] by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Chennai McGraw Hill Education 2018
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 ZEI.

2.
Services marketing integrating customer focus across the firm by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Chennai McGraw Hill Education 2018
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 ZEI.

3.
Services marketing integrating customer focus across the firm/ by Valarie A. Zeithaml...[et.al.] by
Edition: 07th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education 2019
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 ZEI.

4.
Services marketing integrating customer focus across the firm by Valarie A. Zeithaml ...[et. al.] by
Edition: 07th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education Private Limited 2018
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 ZEI.

5.
Services marketing people technology strategy by Jochen Wirtz and Christopher Lovelock by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey World Scientific 2022
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 WIR.

6.
Service marketing integrating customer focus across the firm by Valarie A. Zeithaml ...[et. al.] by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Greater Nodia McGraw Hill Education (India) Private Limited 2018
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 ZEI.

7.
Services marketing Integrating customer focus across the firm by
Edition: 5th ed.
Material type: Text Text
Publication details: New Delhi Tata McGraw Hill 2011
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 ZEI.

8.
Marketing of services Quality dimensions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi New Century Publication 2011
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 .

9.
Service marketing Integrating customer focus across the firm by
Edition: 6th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education 2014
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 .

10.
Services marketing integrating customer focus across the firm by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi McGraw Hill 2013
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8 ZEI.

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