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1.
Strategic brand management building, measuring and managing brand equity by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Noida Pearson 2013
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 KEL.

2.
Strategic brand management building, measuring and managing brand equity/ by Kevin Lane Keller, Ambi M. G. Parameswaran and Isaac Jacob by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Noida Pearson 2015
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 KEL.

3.
Strategic brand management building, measuring, and managing brand equity by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Noida Pearson 2015
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 KEL.

4.
Strategic brand management building, measuring, and managing brand equity by
Edition: 14th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson 2015
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 KEL.

5.
Stratgic brand management Creating and sustaining brand equity long term by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Kogan Page 2010
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 .

6.
Strategic brand management Building measuring & managing brand equity by
Edition: 3rd.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson 2011
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 .

7.
Strategic brand management building, measuring and managing brand equity by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Noida Pearson 2015
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 KEL.

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