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1.
Advances in advertising research (Vol. V) extending the boundaries of advertising by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Germany Springer 2015
Availability: Items available for loan: IIM Kashipur (1)Call number: .

2. Book
Sage handbook of marketing ethics/ by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Sage, 2021
Availability: Items available for loan: IIM Kashipur (1)Call number: 174.4 SAG.

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