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	1.		Draftfcb+Ulka brand building advertising concepts and cases/ by M. G. Parameswaran and Kinjal Medh by Parameswaran, M.G. and Medh, Kinjal Material type: Text; Format: print ; Literary form: Not fiction Language: ENG Publication details: New Delhi McGraw Hill Education 2013 Availability: Items available for loan: IIM Kashipur (1)Call number: 659.10954 PAR. Place hold Add to cart (remove)
	2.		What is economic development a comparative performance of Indian states by Amit S. Ray, Manmohan Agarwal and M. Parameswaran by Ray, Amit S Agarwal, Manmohan Parameswaran, M Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Social Science Press 2019 Availability: Items available for loan: IIM Kashipur (1)Call number: 338.9 RAY. Place hold Add to cart (remove)
	3.		Strategic brand management by Keller, Kevin Lane Parameswaran, M G Jacob, Isaac Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson 2011 Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 . Place hold Add to cart (remove)
	4.		Strategic brand management Building, measuring, and managing brand equity by Keller, Kevin Lane Parameswaran, M. G Jacob, Isaac Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson 2011 Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 . Place hold Add to cart (remove)
	5.		Straegic brand management: by Keller, Kevin Lane Parameswaran, M G Jacob, Isaac Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi: Pearson Publication, 2011 Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 KEL. Place hold Add to cart (remove)
	6.		Strategic brand management Building measuring & managing brand equity by Keller, Kevin Lane Parameswaran, M G Jacob, Isaac Edition: 3rd. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson 2011 Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 . Place hold Add to cart (remove)
	7.		Strategic brand management by Keller, Kevin Lane, Parameswaran, M.G., Jacob, Isaac Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson 2012 Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 KEL. Place hold Add to cart (remove)

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