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1.
Sales promotion How to create, implement & integrate campaigns that really by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Koganpage 2010
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.82 .

2.
Sales promotion How to create, implement and integrate campaigns that really by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan page 2007
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.82 .

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