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81. Book
Indian media business/ by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Sage, 2013
Availability: Items available for loan: IIM Kashipur (1)Call number: 302.230954 KOH.

82.
Media regulation governance and the interests of citizens and consumers/ by Peter Lunt and Sonia Livingstone by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: New Delhi Sage 2012
Availability: Items available for loan: IIM Kashipur (1)Call number: 343.41099 LUN.

83. Book
Indian media business/ by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Sage, 2013
Availability: Items available for loan: IIM Kashipur (1)Call number: 302.230954 KOH.

84. Book
Media audiences: by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Sage, 2020
Availability: Items available for loan: IIM Kashipur (1)Call number: 302.23 SUL.

85.
Routledge companion to media and activism/ edited by Graham Meikle by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2018
Availability: Items available for loan: IIM Kashipur (1)Call number: 303.4833 MEI.

86. Book
Dynamics of persuasion: by Series: Routledge communication series
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Routledge, 2021
Availability: Items available for loan: IIM Kashipur (1)Call number: 153.852 PER.

87.
Media and entertainment business cases for classroom/ by Archan Mitra by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Solar Printers and Publishers 2021
Availability: Items available for loan: IIM Kashipur (1)Call number: 372.672045 MIT.

88.
Advanced media marketing Compiled by Somnath Chakrabarti by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education 2021
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.872 CHA.

89.
Social media marketing by Tracy L. Tuten, Michael R. Solomon and Bikramjit Rishi by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage 2018
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.872 TUT.

90. Book
Routledge companion to urban media and communication/ by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Routledge, 2020
Availability: Items available for loan: IIM Kashipur (1)Call number: 307.76 ROU.

91. Book
Routledge companion to media studies and digital humanities/ by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Routledge, 2018
Availability: Items available for loan: IIM Kashipur (1)Call number: 302.23 ROU.

92.
Myths of social media dismiss the misconceptions and use social media effectively in business by Michelle Carvill and Ian MacRae by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Kogan Page 2020
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.9 CAR.

93.
Social media strategy a practical guide to social media marketing and customer engagement by Julie Atherton by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Kogan Page 2020
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.872 ATH.

94. Book
Exercises in media writing/ by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Sage Publication India Pvt. Ltd., 2019
Availability: Items available for loan: IIM Kashipur (1)Call number: 808.066302 FIL.

95. Book
Game of votes: by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Sage, 2019
Availability: Items available for loan: IIM Kashipur (1)Call number: 302.230954 KHA.

96. Book
New media in times of crisis/ by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Routledge, 2019
Availability: Items available for loan: IIM Kashipur (1)Call number: 070.44936334 NEW.

97. Book
New normal of working lives: by Series: Dynamics of Virtual Work
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cham: Palgrave Macmillan, 2018
Availability: Items available for loan: IIM Kashipur (1)Call number: 306.36 NEW.

98. Book
Convergent journalism: by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Routledge, 2020
Availability: Items available for loan: IIM Kashipur (1)Call number: 070.4 CON.

99. Book
Media analysis techniques/ by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Sage, 2019
Availability: Items available for loan: IIM Kashipur (1)Call number: 302.2301 BER.

100.
Social media success for every brand the five storybrand pillars that turn posts into profits by Claire Diaz-Ortiz by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Nashville Harper Collins 2019
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.872 DIA.

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