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41.
Options, futures, and other derivatives by John C. Hull and Sankarshan Basu by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson India Education Services Pvt. Ltd 2021
Availability: Items available for loan: IIM Kashipur (1)Call number: 332.645 HUL.

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42.
Consumer behavior by Leon G. Schiffman, Joe Wisenblit and S. Ramesh Kumar by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson India Education Services Pvt. Ltd 2019
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.8342 SCH.

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43.
Strategic brand management building, measuring, and managing brand equity by Kevin Lane Keller ...[et. al.] by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson India Education Services Pvt. Ltd. 2020
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.827 KEL.

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44.
Management information systems managing the digital firm by Kenneth C Laudon, Jane P Laudon and Sahil Raj by
Edition: 17th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson India Education Services Pvt. Ltd. 2022
Availability: Items available for loan: IIM Kashipur (1)Call number: 658.4038 LAU.

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