Jolibert, Alain <br/><br/>
Marketing management  A value creation process 

 - 2nd 
 - England  Palgrave macmillan  2012 
 - xx, 442p. 
<br/><br/><label>ISBN: </label>9780230240957 
<br/><br/><label>Dewey Class. No.: </label>658.8