TY - BOOK AU - Petersen, Craig H. AU - Lewis, Cris W. AU - Jain, Sudhir K. TI - Managerial economics SN - 9788177583861 U1 - 338.5024658 PY - 2006/// CY - New Delhi PB - Pearson KW - Economics - managerial KW - Economics N2 - Managerial Economics offers a lively presentation of analytical and empirical tools for managerial decision-making. This edition increases the emphasis on managerial applications with more problems, case studies, and questions. With this book, students will not only receive a complete and rigorous introduction to the basic principles of microeconomics, but also learn how the application of economic theory can improve decision making ER -