Zahay, Debra Internet marketing integrating online and offline strategies in a digital environment by Debra Zahay and Mary Lou Roberts - 4th ed. - Delhi Cengage Learning India Pvt Ltd 2018 - ix, 502p. Include bibliographical reference and index. ISBN: 9789355734570 Subjects--Topical Terms: Internet marketingOnline marketing Dewey Class. No.: 658.872 / ZAH