Sostre, Pedro <br/><br/>
Web analytics for dummies/ 

 - New Delhi:  Wiley,  2007 
 - xviii, 362p. 
<br/><br/>Includes index. 
<br/><br/> Web Analytics For Dummies answers two key questions for anyone undertaking a Web analytics project: How do I get the data I need? How do I apply the data to improving my Web site? The authors are experienced Web analysts and designers with experience both in examining the trends of an existing site and redesigning based on research. 
<br/><br/><label>ISBN: </label>9789354643323 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Web usage mining<br/>Internet users
<br/><br/><label>Dewey Class. No.: </label>025.04  / SOS