TY  - BOOK
AU  - Krishnamurthy, Venkatesh
TI  - Create profitable products
SN  - 9789352127825
U1  - 658.575 
PY  - 2015///
CY  - Bangalore |
PB  - Venkatesh Krishnamurthy |
KW  -  New products - management
KW  -  Production management
N1  - Includes appendix and abbreviation
ER  -