Fenn, Jackie Raskino, Mark <br/><br/>
Mastering the hype cycle  How to choose the right innovation at the right time 

 - Boston  Harvard Business Press  2008. 
 - xviii, 237p. 
<br/><br/><label>ISBN: </label>9781422121108 
<br/><br/><label>Dewey Class. No.: </label>658.406