Nagle, Thomas T., Hogan, John E. and Zale, Joseph <br/><br/>
Strategy and tactics of pricing  a guide to growing more profitably 

 - 5th ed. 
 - London  Routledge  2014 
 - xiv, 334p. 
<br/><br/><label>ISBN: </label>9781138227095 
<br/><br/><label>Dewey Class. No.: </label>658.816  / NAG