Majerus, Norbert <br/><br/>
Winning innovation: 

 - New York:  Routledge,  2022. 
 - xv,379. 
<br/><br/>Includes index. 
<br/><br/> Davanti nella Gara, an bicycle company , makes the best racing bikes in the world. but after decades of market dominance , competitors have brought the industry leader back to the peloton.The Companys second generation owner longs for retirement , but a tried product lineup is pushing down profits and firms market value will never support his ride into the sunset. 
<br/><br/><label>ISBN: </label>9781032139890 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Innovation<br/>Dominance
<br/><br/><label>Dewey Class. No.: </label>658.4  / MAJ