Zeithaml, Valarie A. Bitner, Mary Jo. <br/><br/>
Servises marketing  Integrating customer focus across the firm 

 - 6th 
 - New Delhi  McGraw Hill  2013 
 - xxxii, 711p. 
<br/><br/><label>ISBN: </label>9781259026812 
<br/><br/><label>Dewey Class. No.: </label>658.8