Strategic brand management building, measuring and managing brand equity Kevin Lane Keller ... [et. al.]
Material type: TextPublication details: Noida Pearson India Education Services Pvt Ltd 2020Edition: 5th edDescription: xxx, 642pISBN:- 9789353946135
- 658.827 KEL
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Book | IIM Kashipur | 658.827 KEL (Browse shelf(Opens below)) | Available | 10023 |
Includes index
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