Bridging the gaps in global communication/

By:

Newsom, Doug

Material type: Text

TextPublication details: Malden: Blackwell Publishing, 2007Description: x, 153pISBN:

9781405144124

Subject(s):

DDC classification:

302.2 NEW

Summary: This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals an indispensable guide to mastering the art of international and intercultural communication.

Item type:

Book

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	IIM Kashipur	302.2 NEW (Browse shelf(Opens below))	Available		8326

Includes bibliographical references and index.

This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals an indispensable guide to mastering the art of international and intercultural communication.

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