Agenda setting in a 2.0 world:
Material type: TextSeries: New agendas in communicationPublication details: New York: Routledge, 2014Description: xxv, 289pISBN:- 9780415837002
- 302.231 AGE
Item type | Current library | Call number | Status | Date due | Barcode | |
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Book | IIM Kashipur | 302.231 AGE (Browse shelf(Opens below)) | Available | 5804 |
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302.23095483 JEF Media and modernity: communications, women, and the state in India/ | 302.23095493 EMB Embattled media: democracy, governance and reform in Sri Lanka/ | 302.230973 GEN Gender race and class in media: a critical reader/ | 302.231 AGE Agenda setting in a 2.0 world: new agendas in communication/ | 302.231 COM Companion to new media dynamics/ | 302.231 CYB Cyberactivism on the participatory web/ | 302.231 DIG Digital media and communication/ |
Includes bibliographical references and index.
This volume explores agenda-setting theory in light of changes in the media environment in the 21st century. In the decades since the original Chapel Hill study that launched agenda-setting research, the theory has attracted the interest of scholars worldwide.
Agenda Setting in a 2.0 World features the work of a new generation of scholars. The research provided by these young scholars reflects two broad contemporary trends in agenda-setting: A centrifugal trend of research in the expanding media landscape and in domains beyond the original focus on public affairs, and a centripetal trend further explicating agenda-setting’s core concepts.
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