Business research method/

By:

Cooper, Donald R

Contributor(s):

Schindler, Pamela S

Material type: Text

TextPublication details: New Delhi: Tata McGraw Hill, 2010Edition: 9th edDescription: 757pISBN:

9780070620193

Subject(s):

DDC classification:

658.40072 COO

Summary: Business research is done with the aim of helping an organization fine-tune its decision making process and help it run smoothly. Business research, like any other kind of research, is systematic and is done to find meaningful information. It involves collecting relevant data, analyzing the collected data, and gleaning insights and vital information through that analysis. Once meaningful information and insights have been collected, the next step is to format that information in relevant ways and making it available to whoever needs it. This information is then used to decide the future course of action to enhance the organization’s performance. Business research is used to aid in decision making, to help devise strategies, and to design tactics to implement those strategies.

Item type:

Book

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	IIM Kashipur	658.40072 COO (Browse shelf(Opens below))	Available		55

Business research is done with the aim of helping an organization fine-tune its decision making process and help it run smoothly.
Business research, like any other kind of research, is systematic and is done to find meaningful information. It involves collecting relevant data, analyzing the collected data, and gleaning insights and vital information through that analysis.
Once meaningful information and insights have been collected, the next step is to format that information in relevant ways and making it available to whoever needs it. This information is then used to decide the future course of action to enhance the organization’s performance.
Business research is used to aid in decision making, to help devise strategies, and to design tactics to implement those strategies.

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