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Straegic management:

By: Contributor(s): Material type: TextTextPublication details: New Delhi: McGraw Hill, 2007Edition: 10th edDescription: xv, 788pISBN:
  • 9780070264380
Subject(s): DDC classification:
  • 658.4012 PEA
Summary: The authors have used a model of the strategic management process as the basis for the organization of the text material. The model provides a systematic and student-friendly treatment to the study of strategic management. While having a solid academic foundation, the text material would be liked for its practical, skills-oriented approach. Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout the text. A wide assortment of Business Week short cases and traditional, longer strategic management cases offers flexibility to the instructors and students to choose a set of cases best suited to their needs.
Item type: Book
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Book Book IIM Kashipur 658.4012 PEA (Browse shelf(Opens below)) Available 38

Includes subject, author index and bibliographical reference.

The authors have used a model of the strategic management process as the basis for the organization of the text material. The model provides a systematic and student-friendly treatment to the study of strategic management. While having a solid academic foundation, the text material would be liked for its practical, skills-oriented approach. Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout the text. A wide assortment of Business Week short cases and traditional, longer strategic management cases offers flexibility to the instructors and students to choose a set of cases best suited to their needs.

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