Strategic communication:

By:

Hair, Dan O

Contributor(s):

Material type: Text

TextPublication details: New Delhi: Pearson, 2008Edition: 6th edDescription: pxiv, 463pISBN:

9788131722176

Subject(s):

DDC classification:

658.45 HAI

Summary: Designed for introductory business and organizational communication classes, this successful, multi-edition text focuses on teaching students to master the four essential elements of effective communication--setting goals, knowing the audience, mastering skills, and managing anxiety. The Sixth Edition helps students address current challenges to business communication created by advances in new technology, the global marketplace, shifting communication priorities, and diversity within the workforce.

Item type:

Book

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	IIM Kashipur	658.45 HAI (Browse shelf(Opens below))	Available		44

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Previous	658.45 COL Communication in a virtual organization/	658.45 GAM Managing corporate communication a cross-cultural approach	658.45 GUI Communicating across cultures at work	658.45 HAI Strategic communication: in business and the professions/	658.45 INT International communication	658.45 INT International communication	658.45 INT International communication politics and communication	Next

Includes bibliographical references and index.

Designed for introductory business and organizational communication classes, this successful, multi-edition text focuses on teaching students to master the four essential elements of effective communication--setting goals, knowing the audience, mastering skills, and managing anxiety. The Sixth Edition helps students address current challenges to business communication created by advances in new technology, the global marketplace, shifting communication priorities, and diversity within the workforce.

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