Consumer behaviour (Record no. 1274)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00410pam a2200157 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231117s2009 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788132103158 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | East, Robert |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer behaviour |
| Remainder of title | Applications in marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Los Angeles |
| Name of publisher, distributor, etc. | Sage Publication |
| Date of publication, distribution, etc. | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 334 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Consumer behavior. 2. Marketing. |
| 920 ## - | |
| -- | 112 |
| 909 ## - | |
| -- | 287 (Shelf) |
| 909 ## - | |
| -- | Item StatusAdd IdLocation |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| IIM Kashipur | IIM Kashipur | 28/06/2012 | 395.00 | 658.8342 | 287 | 17/11/2023 | 17/11/2023 | Book |