Advertising and promotion
Belch, George E., Belch Michael and Purani, Keyoor
Advertising and promotion - 9th ed. - Chennai McGraw Hill 2019 - xlviii, 1016p.
9781259026850
659.1 / BEL
Advertising and promotion - 9th ed. - Chennai McGraw Hill 2019 - xlviii, 1016p.
9781259026850
659.1 / BEL